Flavor/Projetos/GWM ORA 03 Skin
GWM, Asia

ORA 03 Skin Special Edition

Client
GWM
Agency
Asia
Discipline
Motion
Year
2024
(§) Overview

To celebrate the first anniversary of the ORA 03 in Brazil, GWM launched the limited ORA 03 Skin Special Edition, a commemorative version of the electric car with an exclusive look and only 200 units. The motion project presented the launch through collage techniques, combining cutouts, movement, graphic rhythm and visual composition to translate the car's urban, electric and pop personality. The language helped turn the launch into a dynamic and visually striking piece, connecting product, special edition and celebration within a single narrative flow.

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